Mention the names 'Victory' and
generally they will think of Lord Nelson's Flagship with a lot of
Portsmuthian residents and radio enthusiasts they will think of it as
the name of the radio station that brought commercial radio to the
South Hampshire, West Sussex and the Isle of Wight in 1975.
Although with its studios in Fratton,
Portsmouth and as the ILR franchise for the city itself. The actual
reach of the station took in Southampton as well, making for a
pan-Solent approach to programming to cover both cities in news,
sport and music as well. With the spread of local radio both via the
BBC and Commercially throughout the county, Victory itself was seen
to be the competitor to Radio Solent which had started in 1970
finally bringing local radio to the South of England.
In both style and content BBC Radio
Solent and ILR's Radio Victory were competing on the same territory,
bringing a mixture of music, chat, sport and local personalities.
Such with each of them employing staff and DJ's who would go to
either station at one time or another. A prime example was Kenny
Everett who syndicate a show to Radio Solent at the start of the
1970's, but by the mid-seventies was syndicating one to Radio
Victory.
At the time of launch in October 1975,
the station had a feeling of want to be part of the community it
served and it was little wonder that Victory built up a very loyal
audience against Solent and was even topping the BBC's national music
stations with the emphasis towards including the community as part of
its programming. In particular 'Radio Victory News' looked at all
aspects affect local people from planning issues to more deeper
debates into local politics. With the area at that time which it
served including the Naval Dockyard, never did this come into more
deeper focus than in 1982. With job cuts to the workforce at the
Naval Base and also the Falklands War as well. So the station during
the period of the conflict went to a twenty four hour operation to
cover the latest news, keeping locals up to date with breaking
stories all the time.
For all its entertainment, Radio
Victory was not afraid to try new things in its schedule with 'Navy
News' reflecting the city's maritime links, during the first week of
broadcasting, presenter Eugene Fraser partook in a live daily reading
of Charles Dickens’s Great Expectations. This showed the link
between Dickens and the city of Portsmouth where he was born.
Alongside high culture sat 'The Wibbly Wobbly Wireless Show'
presented by children and aided by focussing on what they liked in
their day to day lives, plus for older teenagers '7-teen' looked at
the issues effecting them.
In Victory playing pop music, its
output reflected all types of music including Country and Western,
Rhythm and Blues, Heavy Metal and Rock as well as championing new
music with these programmes becoming hugely popular, not least
'Folk-Us' with local artist Shep Woolly looking the local and
national folk music scene on a weekly basis. For all this success,
the station one by one dropped these programmes to become a pop music
station to reflect what other Commercial radio stations were doing in
the early to mid-eighties. With pop music being such a big part of
the output, this meant that they had their own chart show called
'Victory Roll' based on the sales at the local Co-Op department store
years before there was a commercial radio chart show of any kind.
Though for being commercially
successful did mean that what Radio Victory had done so well in its
early years had simply vanished leaving the new DJ's to come through
and form new careers for themselves. But this left the station
unpopular with the IBA, with one of the problems, the station serving
two major cities where as most ILR contracts served one major town or
city and its surrounding area. The problem of what to do had reared
its head once again, the feeling was that the IBA thought that Radio
Victory was somewhat ignoring Southampton, although Victory was the
holder of the contract for Portsmouth and not the Solent area as a
whole. Somewhat the West Sussex problem had been solved with the
launch of Southern Sound in the early 80's, but in this period rather
then keep Radio Victory in place and advertise for a new Southampton
contract, it was decided that Victory would be stripped of its
contract and have it handed to Ocean Sound who were given a bigger
area including the city of Southampton to start in October 1986.
Though where as most people would
think that would be the end of the Radio Victory name, but one major
world event made the station reborn again.
In 1994, the city of Portsmouth became
the major focal point for the commemorations for the 50th
anniversary of the D-Day landings and the city's 800th
birthday, the new station called Victory FM was set up by Mark
Samways and Kevin Huffer to be able to cover these events with the
city's then Lord Mayor Alex Bentley gave space in the city's civic
offices to allowing the service to go on the air for a twenty-eight
day restricted service licence. This sewed the seeds for the service
to be broadcast over Christmas 1994 and in June 1995 for the 50th
anniversary of D-Day both times with RSL Licences.
The name Radio Victory was re-given to
the service when it was broadcast on cable television and for
temporary FM licences such as to cover the UK Special Olympics in
Portsmouth, with the success each time, six further RSL licences were
used between 1994 and 1998. When a new ILR franchise was issued to
the Greater Portsmouth area, they won it and started to broadcast
from September 1999. Though with the station was taken over by The
Local Radio Company in late 1999, many of the original staff who had
re-set the new permanent station having left the company meant there
was a whole change in personalities at the start of the year 2000.
At the turn of the new millennium in
not being able to grab a foothold against more established local
rivals, meant that Victory re branded twice in a couple of years
before Portsmouth Football Club took a major stake in the station
allying it to the club itself allowing the station to have the
financial support at that difficult time, but when the football faced
financial problems themselves this meant that when the station was
sold to Celador's radio arm who took the station and made into to the
southern offshoot of its Breeze station combining with stations from
Winchester, Southampton and Haselmere.
The name of Radio Victory may have
gone from radio dials, but the spirit and enthusiasts will live on
for a name which meant radio in the city of Portsmouth.